Merchandising & Selling Tips
Looking to introduce your own private label line of bath and body care to boost your brand image and enjoy higher profit margins? Then Nectarine is your one-stop shop for your bulk formulation, fragrance and packaging needs.
For the creative minds, Nectarine offers you endless opportunities to market and merchandise your very own signature line. Pick from our in stock formulations and fragrances, and go wild! Here are just a few merchandising ideas:
Bath & Body Store
Fragrance Blending Bar
Spa & Massage
BATH & BODY STORE
Merchandise by Color Story
- Luxury Foaming Bath Gel in pink
- Vitamin Rich Skin Smoother
- Pink Sugar Kiss Glycerin Soap
Merchandise by Key Ingredient
- White Tea & Shea Ultimate Moisture Shower Cream
- Shea Butter Revitalizing Lotion
- Shea Butter Therapeutic Hand & Body Cream
- Shea Butter Exfoliating Foot Renewal Cream
- Shea Butter Jet Spa Foot Soak
- Shea Butter Bar w/Sugar Cane Extract
Merchandise by Fragrance
Most of our formulations are unscented, which lets you custom scent these with your favorite fragrances. We develop new scents every quarter to help you stay ahead of current trends, and offer up to the minute fragrances. With over 100 perfume oils, natural essential oils and organic essential oil blends to choose from at Nectarine, the possibilities are endless!
Click here to take a look at our selection.
Don't forget to merchandise your fragrant body care line with a pretty cologne or perfume bottle filled with the feature scent. They will become your customers' signature scents and they'll come back for more!
Merchandise by Product Categories
Many pharmacies and natural health food stores merchandise by product types. Pick a few items from each of Nectarine's product category and offer your private label line along with conventional brands.
Here are the product categories to choose from at Nectarine:
- Perfume Oils
- Natural Essential Oils
- Body mists
- Hand & Body Lotions
- Body Moisturizers
- Massage Oil & Lotions
- Bath & Shower
- Bath Salts
- Spa & Body Treatments
- Shampoos & Conditioners
- Facial Cleansers
- Facial Creams
- Facial Toners & Special Care
- Lip Care
- For Men
Merchandise Skin care by Skin Type
Click here to take a look at our facial care guide by skin type.
Create Your Signature Organic Bath & Body Care Line
The organic segment is one of the fastest growing in the industry. The organic "non-food" market, including personal care and fragrance, soared in 2004, growing nearly 20% to $440 million and is driving the growth in the food, fragrance and body care industries.
Offer your own signature line of Organic personal care with Nectarine organic product offering.
- Organic Spa Bath & Shower Gel with Oat and Apple
- Organic Spa Lotion with Olive and Grapeseed
- Organic Sunflower and Shea Massage Oil
FRAGRANCE BLENDING BAR
Our founder Jane Saunders pioneered this original merchandising concept in 1970 with her first Berkeley store, The Body Shop. By establishing a fragrance blending bar in your store setting, you can offer your customers a highly personalized shopping experience in which they have the freedom to chose their own signature scent and create a personalized bath and body care set. Because of this unique one-on-one, fun shopping experience, customers will be back for more.
Typically a fragrance blending bar features unscented Nectarine gallon and bulk size products - Bath & Shower Gels, Hand & Body Lotions, Massage Lotions & Oils, Hair Care, Bath Salts and Spa & Body Treatments; a wide range of Perfume Oils, from all fragrance families, displayed in rows in our elegant Perfume Dispensing Bottles behind the counter or bar; and a colorful assortment of matching Specialty Glycerin Soaps. Your empty retail size bottle selections are kept clean and hidden inside counter or display compartments, while testers are placed on the counter or bar for customers to experience and your blending "expert" to dispense.
Once your customer has chosen their fragrance / product combination, the blending expert pours and blends the product in front of them, sticks an ingredient label on the back of the bottle (which Nectarine can provide) and writes -- on a signature store label -- the product and fragrance name of the combination the customer has just chosen for future reference. An easy task that is filled with positive associations for the consumer who will enjoy this engaging, rich and personalized shopping experience, that is a far cry from the mass-produced, often sterile retail experience.
To create excitement, put up a weekly fragrance blending bar "menu" highlighting new product introductions and enticing fragrance and product blends. Feature color stories or key ingredients, or offer an organic bath and body care line. The opportunities are endless with Nectarine's formulations in this merchandising concept.
SPA & MASSAGE
Build brand recognition by creating your own signature line of pure pampering luxury. Nectarine is your one-stop shop for all your formulation and packaging needs. Use our in stock items during treatments and create your own retail spa assortment for your clients to take home.
- Massage Lotion (unscented)
- Vitamin E Massage Lotion w/ Natural Vegetable Oils
- Sweet Almond Oil
- Almond Skin Oil
- Pecan Massage Oil
- Organic Sunflower & Shea Massage Oil
Spa & Body Treatments
- Eucalyptus & Mint Revitalizing Body Soak
- Sea Kelp & Vital Minerals Body Mud
- Sea Spa Natural Pumice Body Buffer
- Shea Butter Exfoliating Foot Renewal Cream
- Peppermint & Tea Tree Foot & Leg Lotion
- Lavender Essential Oil
- Eucalyptus Essential Oil
- Peppermint Essential Oil
- Rosemary Essential Oil
- Tea Tree Essential Oil
Our massage lotions and oils are unscented and used by massage and spa professionals nationwide. Have a few aromas available and let your customers pick their favorite, or blend your own signature scent with Nectarine's single note fragrances to use during treatments.